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Writer's pictureErnest Heyder

5 Benefits of Click to Call

What is Click To Call?

The click to call technology is a powerful technology that allows customers to quickly and conveniently connect with a customer service representative via phone, text message (SMS), or chat.


1. Increased Lead Conversions

Click to call helps increase lead conversions by making it more convenient for potential customers to contact businesses. This can help turn more leads into paying customers.


2. Improved Customer Service

It allows customers to quickly and easily initiate a conversation with customer service representatives, which can help businesses provide better service.


3. Cost Savings

By allowing customers to contact the businesses directly from the website, businesses can avoid paying for costly toll-free numbers and international calling plans.


4. Increased Reach

By creating multiple interaction points with customers, click to call makes it easy for customers to contact businesses. By making it easier for customers to contact businesses, businesses increases the number of potential customers who may have been too difficult or expensive to reach through traditional methods.


5. Enhanced Analytics

By implementing click to call businesses are able to analyze and track additional data points provided by the customer. This information gives the business valuable insights into customer behavior and preferences and can help businesses tweak their marketing strategies and better target potential customers.


Bonus

For customers of the Genesys Cloud CX platform you can use the Click to Call application to quickly and easily integrate click to call into your website.

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